Privacy Policy

We are Ventrata Limited.

If you have any questions about this policy, including any requests to exercise your legal rights, please contact us at support@ventrata.com.

This policy was last updated on 7th April 2025.

How do you use my data?

• When you create and log into your account and place orders
  We collect your name, email address, phone number, address, company name and address (if applicable), and your payment details. This is necessary to take steps to enter into a contract with you and allow you to purchase goods on our websites.


• When you create a tailored profile
  We collect your age range, gender, and other non-essential preference data with your consent. This helps us provide you with personalised product information.


• When you sign up for news updates and offers
  We collect your name and email address to provide you with relevant updates. We rely on your consent for this. You can unsubscribe at any time via the link in any email or by contacting support@ventrata.com.


• When you contact us
  We may collect your name, social media handle, and contact details to respond to your query. This is based on our legitimate interest in providing support.


• When you use our websites and consent to cookies
  We collect data on your website usage through cookies and tracking technologies. See our Cookies and Tracking Technologies section below for details. This helps us improve the user experience.


• When you attend events (including virtual events)
  We collect your name, address, email address and phone number to register your attendance. This supports our legitimate interest in promoting our business.


• When you enter a competition
  We collect your name, email, and any other required information. This supports our legitimate interest in running the competition and awarding prizes.


• When you apply for a job
  We collect your name, contact details, qualifications, recruitment documents, test results and other necessary info to evaluate your application. This is necessary for fulfilling our recruitment processes and legal obligations.


• If our business is sold
  Your data may be transferred to a buyer under our legitimate interest to ensure continuity of service.

Who do you share my data with?

• Business partners and suppliers – to perform our contract with you or them
• Delivery and logistics providers – to deliver the goods you order
• Marketing or promotional partners – only when clearly disclosed to you and with opt-out options
• Regulators or legal authorities – where required to comply with the law
• Prospective buyers of our business – under a legitimate interest

Where do you store my data?

Your data is stored on servers located in the UK and outside the UK/EU.

If transferred internationally, we ensure it is adequately protected according to legal standards. You may request more information at support@ventrata.com.

How long do you keep my data for?

We retain your data only as long as needed for the purposes outlined above or as required by law.

We delete order data after 2 years of inactivity. In some cases, we anonymise data and use it indefinitely for analysis.

What are my rights under data protection law?

You have the right to:

• Access your data
• Correct inaccurate data
• Request erasure
• Restrict processing
• Request data transfer
• Object to processing
• Withdraw consent
• Lodge a complaint with a supervisory authority

These rights may not apply in all situations. Contact us for more information.

Use of Tracking and Analytics Tools

We use third-party services to monitor performance, improve user experience, and understand visitor behaviour. These include:

• Google Analytics 4 – Tracks anonymous website usage and helps improve content and UX.
• HubSpot – Tracks form submissions, CRM status, and user engagement for sales and marketing.
• Intercom – Provides live chat support and captures non-sensitive usage data.
• LinkedIn Insight Tag – Measures advertising performance and helps us build remarketing audiences.
• PostHog – Tracks user interactions anonymously in cookieless mode. If you consent to Statistics cookies, more detailed session data is collected.
• Sentry – Monitors for errors and bugs to ensure website reliability. It operates without identifying individuals.

These tools are controlled via our Cookie Consent Management Platform (Cookiebot). You can manage your consent preferences at any time.

Cookies and Tracking Technologies

Our websites use cookies to distinguish you from other users. This helps us deliver a better browsing experience and improve the website.

A cookie is a small text file stored in your browser or on your device. We only store non-essential cookies with your consent.

You can disable cookies at any time through your browser settings. Blocking essential cookies may impact site functionality.

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